Llegó el TiVo a la Argentina Abril 29, 2007
Posted by Eze Calviño in Convergencia, Fun, General, Life, Trends.7 comments
De la mano de DirecTV llegó el TiVo a nuestras tierras. Si bien no con esta misma marca sino con algo más aggiornado a quien lo introduce en el mercado (DirecTV Plus), sí con las mismas prestaciones.
Vamos por partes, ¿qué es TiVo?
TiVo es la marca líder en Estados Unidos en ventas de Digital Video Recorder (DVR), que es el dispositivo que DirecTV comenzó a comercializar en el país. El DVR es como una mezcla de conversor con videocasetera pero un tanto más moderna dado que las funciones de grabado y almacenamiento se realiza en un disco rígido interno que este aparato posee… Ah, y como tiene que ser en los tiempos que corren, todo en formato digital.
Una de las funcionalidades, a mi juicio, más revolucionarias que ofrece este dispositivo es la de permitir poner pausa, retroceder y hasta repetir imágenes instantáneas miestras el programa se está transmitiendo en vivo. Grafiquémoslo con un ejemplo. Estás viendo el capítulo estreno de 24 y suena el portero eléctrico, es el delivery que te trae la comida. 
Antes, había que esperar hasta la tanda para bajar y luego hacer todo rápido para volver antes de que continuara la serie. Ahora, pones pausa en el DVR, bajas tranquilo y cuando volves, apretas play y todo sigue como si la transmisión estuviera hecha para vos. Ya se que soy de sorprenderme fácilemente, pero no me digan que esto no está bueno!
A ver, hagamos un Q & A para entender un poco más cuáles son las prestaciones que ofrece el DirecTV Plus.
¿Se pueden grabar las películas que se alquilan a través del servicio Pay Per View?
Si, se puede grabar toda la programación que ofrece DirecTV, incluyendo los PPV`s. Inclusive se puede grabar y después comprarlos.
¿Con cuánto tiempo de anticipación se puede seleccionar el programa que se desea grabar?
Los programas se pueden grabar con una anticipación máxima de 15 días, porque es lo que permite la Guía de Programación de DirecTV; pero si se trata de una serie se puede grabar con una anticipación mayor, ya que grabaría la temporada completa.
¿Se puede pasar el contenido grabado a un VHS o DVD?
Sí, en la medida en que el equipo esté conectado al DVD o VHS.
¿Cuántos programas se pueden almacenar en el decodificador?
El decodificador permite almacenar hasta un máximo de 100 horas de programación.
¿Cuánto tiempo quedan grabados los programas?
Los programas permanecen almacenados en el disco rígido del dispositivo hasta que se llegue a las 100 horas de almacenamiento máximas. Una vez finalizada la capacidad, el sistema irá borrando automáticamente los programas mas antiguos, al menos que estén protegidos para que no se borren.
¿Se pueden grabar varios canales al mismo tiempo?
Se pueden grabar simultáneamente dos programas al mismo tiempo, e incluso ver en ese momento un programa ya grabado.
¿Se puede hacer zapping y grabar al mismo tiempo?
Si se están grabando dos programas simultáneamente, se puede hacer zapping entre ellos. Si se está grabando un programa, se puede hacer zapping entre todos los canales de la Guía.
¿Se puede adelantar las propagandas?
Si se está viendo un programa ya grabado, se pueden adelantar las propagandas.
¿Se Puede borrar los programas grabados?
Cualquier programa que se haya grabado en el disco rígido podrá ser borrado en cualquier momento.
¿Se puede programar la grabación?
Si, se puede programar cualquier programa que figure en la Guía de Programación, inclusive las series.
¿Existe alguna manera para ver los programas que se llevan grabados?
Si, el sistema ofrece la opción LIST que figura en el control remoto, donde se muestran todos los programas grabados.
El decodificador, ¿es compatible con todos los televisores?
Si, es compatible con todos los modelos de televisores.
Alejandro Salevsky Ezequiel Calviño Multitag DirecTV Plus TiVo Cablevision Multicanal Television Digital
Stay (Hungry and Foolish) Abril 20, 2007
Posted by Ale Salevsky in Life, People, Think.1 comment so far
Antes que nada
a)No estoy apoyandome con una muletilla de ninguneador en la canción de U2. (de cuando U2 era U2) (quienes no se acuerdan, era considerado “alternativo”)
b)Disculpas a todos, estuve colgado estos días para postear, ya vuelvo a full.
No voy a hacer en este post nada absolutamente original (diría que bastante trillado), pero si totalmente valioso creo.
En respuesta al memo de Yahoo! que posteo Eze, voy a (re)postear el famoso speech de Steve Jobs del 2005 en Stanford.
Quizás varios lo leyeron, creo que no esta de más leerlo otra vez. Y varios no. Consejo: LEANLO.
Cuestiones personales de esta última semana (un amigo enfermo de cancer) me hicieron recordar mucho esto. Dudo que alguna vez vuelva a hacer algún comentario sobre algo personal, pero creo que esta vez lo valía.
Acá va (en video y abajo la transcripción) (gracias Fede):
Stay Hungry, Stay Foolish. Steve Jobs.
I am honored to be with you today at your commencement from one of the finest universities in the world. I never graduated from college. Truth be told, this is the closest I’ve ever gotten to a college graduation. Today I want to tell you three stories from my life. That’s it. No big deal. Just three stories.
The first story is about connecting the dots.
I dropped out of Reed College after the first 6 months, but then stayed around as a drop-in for another 18 months or so before I really quit. So why did I drop out?
It started before I was born. My biological mother was a young, unwed college graduate student, and she decided to put me up for adoption. She felt very strongly that I should be adopted by college graduates, so everything was all set for me to be adopted at birth by a lawyer and his wife. Except that when I popped out they decided at the last minute that they really wanted a girl. So my parents, who were on a waiting list, got a call in the middle of the night asking: “We have an unexpected baby boy; do you want him?” They said: “Of course.” My biological mother later found out that my mother had never graduated from college and that my father had never graduated from high school. She refused to sign the final adoption papers. She only relented a few months later when my parents promised that I would someday go to college.
And 17 years later I did go to college. But I naively chose a college that was almost as expensive as Stanford, and all of my working-class parents’ savings were being spent on my college tuition. After six months, I couldn’t see the value in it. I had no idea what I wanted to do with my life and no idea how college was going to help me figure it out. And here I was spending all of the money my parents had saved their entire life. So I decided to drop out and trust that it would all work out OK. It was pretty scary at the time, but looking back it was one of the best decisions I ever made. The minute I dropped out I could stop taking the required classes that didn’t interest me, and begin dropping in on the ones that looked interesting.
It wasn’t all romantic. I didn’t have a dorm room, so I slept on the floor in friends’ rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it. And much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on. Let me give you one example:
Reed College at that time offered perhaps the best calligraphy instruction in the country. Throughout the campus every poster, every label on every drawer, was beautifully hand calligraphed. Because I had dropped out and didn’t have to take the normal classes, I decided to take a calligraphy class to learn how to do this. I learned about serif and san serif typefaces, about varying the amount of space between different letter combinations, about what makes great typography great. It was beautiful, historical, artistically subtle in a way that science can’t capture, and I found it fascinating.
None of this had even a hope of any practical application in my life. But ten years later, when we were designing the first Macintosh computer, it all came back to me. And we designed it all into the Mac. It was the first computer with beautiful typography. If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, its likely that no personal computer would have them. If I had never dropped out, I would have never dropped in on this calligraphy class, and personal computers might not have the wonderful typography that they do. Of course it was impossible to connect the dots looking forward when I was in college. But it was very, very clear looking backwards ten years later.
Again, you can’t connect the dots looking forward; you can only connect them looking backwards. So you have to trust that the dots will somehow connect in your future. You have to trust in something – your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.
My second story is about love and loss.
I was lucky Ð I found what I loved to do early in life. Woz and I started Apple in my parents garage when I was 20. We worked hard, and in 10 years Apple had grown from just the two of us in a garage into a $2 billion company with over 4000 employees. We had just released our finest creation – the Macintosh – a year earlier, and I had just turned 30. And then I got fired. How can you get fired from a company you started? Well, as Apple grew we hired someone who I thought was very talented to run the company with me, and for the first year or so things went well. But then our visions of the future began to diverge and eventually we had a falling out. When we did, our Board of Directors sided with him. So at 30 I was out. And very publicly out. What had been the focus of my entire adult life was gone, and it was devastating.
I really didn’t know what to do for a few months. I felt that I had let the previous generation of entrepreneurs down – that I had dropped the baton as it was being passed to me. I met with David Packard and Bob Noyce and tried to apologize for screwing up so badly. I was a very public failure, and I even thought about running away from the valley. But something slowly began to dawn on me Ð I still loved what I did. The turn of events at Apple had not changed that one bit. I had been rejected, but I was still in love. And so I decided to start over.
I didn’t see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.
During the next five years, I started a company named NeXT, another company named Pixar, and fell in love with an amazing woman who would become my wife. Pixar went on to create the worlds first computer animated feature film, Toy Story, and is now the most successful animation studio in the world. In a remarkable turn of events, Apple bought NeXT, I retuned to Apple, and the technology we developed at NeXT is at the heart of Apple’s current renaissance. And Laurene and I have a wonderful family together.
I’m pretty sure none of this would have happened if I hadn’t been fired from Apple. It was awful tasting medicine, but I guess the patient needed it. Sometimes life hits you in the head with a brick. Don’t lose faith. I’m convinced that the only thing that kept me going was that I loved what I did. You’ve got to find what you love. And that is as true for your work as it is for your lovers. Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it. And, like any great relationship, it just gets better and better as the years roll on. So keep looking until you find it. Don’t settle.
My third story is about death.
When I was 17, I read a quote that went something like: “If you live each day as if it was your last, someday you’ll most certainly be right.” It made an impression on me, and since then, for the past 33 years, I have looked in the mirror every morning and asked myself: “If today were the last day of my life, would I want to do what I am about to do today?” And whenever the answer has been “No” for too many days in a row, I know I need to change something.
Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything Ð all external expectations, all pride, all fear of embarrassment or failure – these things just fall away in the face of death, leaving only what is truly important. Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.
About a year ago I was diagnosed with cancer. I had a scan at 7:30 in the morning, and it clearly showed a tumor on my pancreas. I didn’t even know what a pancreas was. The doctors told me this was almost certainly a type of cancer that is incurable, and that I should expect to live no longer than three to six months. My doctor advised me to go home and get my affairs in order, which is doctor’s code for prepare to die. It means to try to tell your kids everything you thought you’d have the next 10 years to tell them in just a few months. It means to make sure everything is buttoned up so that it will be as easy as possible for your family. It means to say your goodbyes.
I lived with that diagnosis all day. Later that evening I had a biopsy, where they stuck an endoscope down my throat, through my stomach and into my intestines, put a needle into my pancreas and got a few cells from the tumor. I was sedated, but my wife, who was there, told me that when they viewed the cells under a microscope the doctors started crying because it turned out to be a very rare form of pancreatic cancer that is curable with surgery. I had the surgery and I’m fine now.
This was the closest I’ve been to facing death, and I hope its the closest I get for a few more decades. Having lived through it, I can now say this to you with a bit more certainty than when death was a useful but purely intellectual concept:
No one wants to die. Even people who want to go to heaven don’t want to die to get there. And yet death is the destination we all share. No one has ever escaped it. And that is as it should be, because Death is very likely the single best invention of Life. It is Life’s change agent. It clears out the old to make way for the new. Right now the new is you, but someday not too long from now, you will gradually become the old and be cleared away. Sorry to be so dramatic, but it is quite true.
Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma – which is living with the results of other people’s thinking. Don’t let the noise of other’s opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.
When I was young, there was an amazing publication called The Whole Earth Catalog, which was one of the bibles of my generation. It was created by a fellow named Stewart Brand not far from here in Menlo Park, and he brought it to life with his poetic touch. This was in the late 1960’s, before personal computers and desktop publishing, so it was all made with typewriters, scissors, and polaroid cameras. It was sort of like Google in paperback form, 35 years before Google came along: it was idealistic, and overflowing with neat tools and great notions.
Stewart and his team put out several issues of The Whole Earth Catalog, and then when it had run its course, they put out a final issue. It was the mid-1970s, and I was your age. On the back cover of their final issue was a photograph of an early morning country road, the kind you might find yourself hitchhiking on if you were so adventurous. Beneath it were the words: “Stay Hungry. Stay Foolish.” It was their farewell message as they signed off. Stay Hungry. Stay Foolish. And I have always wished that for myself. And now, as you graduate to begin anew, I wish that for you.
Stay Hungry. Stay Foolish.
Thank you all very much.
Alejandro Salevsky Ezequiel Calviño Multitag 2.0 Steve Jobs Apple
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El 80% de la bestia pop? Marzo 12, 2007
Posted by Ale Salevsky in Art, Fun, Life, Think, Trends.2 comments
Obviamente como era de esperar ayer fui parte de las 200.000 personas que estuvieron en Palermo en el recital de Gustavo Cerati.
No va a ser un mail de música 100%, no es el tema del blog. Pero creanme que algunas cosas tengo para contar. Lo que si, lo voy a hacer muy desordenado a diferencia de otros post, no quiero arruinar que todavía tengo todo muy presente. No es momento de un análisis fino.
Como ya dije varias veces, me reconozco un melómano total pero esta vez esta agravado porque crecí con Soda Stereo. Si bien soy un poco más chico de la generación que lo vivió a full, por tener amigos con hermanos más grandes adquiri mucho de esa onda de chico.
Y de hecho, uno de mis (tantos) pendings artísticos fue haber estado en la 9 de julio, a fines de 1991 cuando recién cumplía 11 años y Soda llevó 250.000 personas.
A ver, ya se que no es un blog de música y menos de mi vida. PEro escribo esto porque me lleve algunas impresiones:
- Gustavo es como Sting (no es casualidad) tipos que se focalizan en hacer un producto masivo pero que su ego y amor al arte (ambos a la vez) le impiden hacerlo de baja calidad. Uno puede gustarle o no, pero no puede quitar que tiene un trabajo atras muy profesional. Con lo cual, masivo y de calidad (lo cual en el mercado musical no implica alto margen…y en los otros negocios a veces tampoco)
- Lograr que un producto de calidad se transforme en masivo requiere un profesionalismo muy grande. Y en el mundo de la música, en el de todos los otros negocios y en la vida general, profesionalismo=Aptitud+Actitud.
- Lograr que un producto sea de calidad y se transforme en masivo requiere mucha habilidad entre otras cosas para el benchmark: Gustavo SIEMPRE adaptó lo que escuchaba afuera que estaba en el centro de la movida sin ser masivo vacío. Y dije adaptó, no “copió”. NO es lo mismo.
- Gustavo es como un talentoso CEO de una transnacional en un país tercermundista, no una multinacional. Es decir, una compañía que si bien tiene marcas y productos desarrollados exitosamente en mercados más desarrollados, tiene que recontra adaptarlos al mercado local. Lo cual implica desde una simple adaptación en ciertos casos hasta desarrollos nuevos en otros. Segun lo que pida el mercado en el momento dado.
- Gustavo es un GRAN visor de tendencias y necesidades. Y ayer se escucharon y vieron muchas nuevas tendencias y no sólo en el mundo de la industria musical. (pero de eso habrá otro post)
Y eso es lo que nosotros tratamos de ser, visores de tendencias. Así que por eso traje esto.
Para cerrar, por supuesto no voy a entrar en discusiones de música encima sobre temas bizantinos y menos en este blog. No se si Soda es mejor o peor que Cerati solista. Es verdad que ayer, cuando Gustavo dijo “ahora se viene algo MUY GRANDE” yo me imagine que subían Zeta y Charly a tocar un tema. Pero no, subió el Flaco Spinetta e igual fue emocionante, aunque no tanto como lo otro.
Iba a que, en Dic del 91 Soda llevo 250.000 personas. Cerati y Cia ayer llevo 200.000.
Déjenme ser dialécticos. Fue(ES?) entonces Gustavo el 80% de la Gran Bestia Pop? Naaa…algo tan grande, en cualquier negocio y la industria musical no escapa a esto: se necesitan mucho más que 1 o tres personas…
Pero a veces estan los Steve Jobs y los Richard Branson….
Un tema muy interesante para seguir de cerca en estos días es cómo las nuevas herramientas multimedia disponibles en la web, a las que englobamos bajo el nombre Web 2.0 y que van ganando nuevos adeptos a diario, cobran protagonismo en la arena política porteña.
Con sorpresa, estos días me encontré con algunos mensajes de asiduos lectores de Multitag que me preguntaban por qué estábamos escribiendo con Ale mucho menos que antes. Es más, uno de ellos, un tanto inquisidor, me preguntaba con cierta ironía, si era porque ya se nos había pasado el “enamoramiento inicial del chiche nuevo”.
Hace poco postee una 

